{"id":3348,"date":"2026-01-07T14:59:52","date_gmt":"2026-01-07T07:59:52","guid":{"rendered":"https:\/\/ceobrand.vn\/?p=3348"},"modified":"2026-01-07T14:59:52","modified_gmt":"2026-01-07T07:59:52","slug":"bi-tay-chay-chua-tung-co-whatsapp-viber-thi-thua-thang-xong-len-zalo-lieu-co-lam-vao-canh-het-thoi","status":"publish","type":"post","link":"https:\/\/ceobrand.vn\/index.php\/2026\/01\/07\/bi-tay-chay-chua-tung-co-whatsapp-viber-thi-thua-thang-xong-len-zalo-lieu-co-lam-vao-canh-het-thoi\/","title":{"rendered":"B\u1ecb t\u1ea9y chay ch\u01b0a t\u1eebng c\u00f3, WhatsApp, Viber th\u00ec th\u1eeba th\u1eafng x\u00f4ng l\u00ean: Zalo li\u1ec7u c\u00f3 l\u00e2m v\u00e0o c\u1ea3nh “h\u1ebft th\u1eddi”?"},"content":{"rendered":"

V\u00ec sao \u1ee9ng d\u1ee5ng chat Vi\u1ec7t Nam ph\u00e2n m\u1ea3nh?<\/strong><\/p>\n

Trong th\u1eadp k\u1ef7 qua, Vi\u1ec7t Nam \u0111\u00e3 ch\u1ee9ng ki\u1ebfn s\u1ef1 b\u00f9ng n\u1ed5 m\u1ea1nh m\u1ebd c\u1ee7a n\u1ec1n kinh t\u1ebf s\u1ed1, v\u1edbi h\u1ea1 t\u1ea7ng internet ph\u00e1t tri\u1ec3n v\u01b0\u1ee3t b\u1eadc v\u00e0 t\u1ef7 l\u1ec7 ng\u01b0\u1eddi d\u00e2n s\u1edf h\u1eefu thi\u1ebft b\u1ecb di \u0111\u1ed9ng th\u00f4ng minh thu\u1ed9c nh\u00f3m cao trong khu v\u1ef1c.<\/p>\n

V\u00e0i n\u0103m g\u1ea7n \u0111\u00e2y, th\u00f3i quen giao ti\u1ebfp c\u1ee7a ng\u01b0\u1eddi Vi\u1ec7t \u0111\u00e3 ho\u00e0n to\u00e0n d\u1ecbch chuy\u1ec3n t\u1eeb c\u00e1c ph\u01b0\u01a1ng th\u1ee9c vi\u1ec5n th\u00f4ng truy\u1ec1n th\u1ed1ng (SMS, g\u1ecdi tho\u1ea1i qua s\u00f3ng di \u0111\u1ed9ng) sang c\u00e1c n\u1ec1n t\u1ea3ng \u1ee9ng d\u1ee5ng nh\u1eafn tin qua internet. C\u00e1c \u1ee9ng d\u1ee5ng n\u00e0y kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 n\u01a1i trao \u0111\u1ed5i th\u00f4ng tin m\u00e0 \u0111\u00e3 tr\u1edf th\u00e0nh c\u00f4ng c\u1ee5 kh\u00f4ng th\u1ec3 thi\u1ebfu c\u1ee7a nhi\u1ec1u ho\u1ea1t \u0111\u1ed9ng kinh t\u1ebf, x\u00e3 h\u1ed9i v\u00e0 h\u00e0nh ch\u00ednh.<\/p>\n

Theo c\u00e1c s\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea m\u1edbi nh\u1ea5t t\u1eeb Datareportal v\u00e0 Decision Lab , Vi\u1ec7t Nam \u0111ang tr\u1ea3i qua m\u1ed9t giai \u0111o\u1ea1n “thanh l\u1ecdc” v\u00e0 t\u00e1i \u0111\u1ecbnh h\u00ecnh m\u1ea1nh m\u1ebd v\u1ec1 n\u1ec1n t\u1ea3ng s\u1ed1.<\/p>\n

\u0110\u1ea7u n\u0103m 2025, t\u1ef7 l\u1ec7 ti\u1ebfp c\u1eadn internet v\u00e0 s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i v\u1eabn duy tr\u00ec \u0111\u00e0 t\u0103ng tr\u01b0\u1edfng, nh\u01b0ng \u0111\u1ed9ng l\u1ef1c t\u0103ng tr\u01b0\u1edfng \u0111\u00e3 thay \u0111\u1ed5i. Ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng c\u00f2n ch\u1ec9 t\u00ecm ki\u1ebfm s\u1ef1 k\u1ebft n\u1ed1i \u0111\u01a1n thu\u1ea7n m\u00e0 \u0111\u00f2i h\u1ecfi s\u1ef1 an to\u00e0n, b\u1ea3o m\u1eadt v\u00e0 t\u00ednh ti\u1ec7n d\u1ee5ng cao h\u01a1n trong b\u1ed1i c\u1ea3nh c\u00e1c m\u1ed1i \u0111e d\u1ecda an ninh m\u1ea1ng ng\u00e0y c\u00e0ng gia t\u0103ng.<\/p>\n

\"\"S\u1ef1 thay \u0111\u1ed5i n\u00e0y ch\u1ecbu t\u00e1c \u0111\u1ed9ng l\u1edbn t\u1eeb hai y\u1ebfu t\u1ed1 ch\u00ednh. \u0110\u1ea7u ti\u00ean l\u00e0 s\u1ef1 ra \u0111\u1eddi c\u1ee7a lu\u1eadt b\u1ea3o v\u1ec7 d\u1eef li\u1ec7u c\u00e1 nh\u00e2n \u0111\u00e3 \u0111\u1eb7t ra nh\u1eefng r\u00e0o c\u1ea3n k\u1ef9 thu\u1eadt v\u00e0 ph\u00e1p l\u00fd kh\u1eaft khe cho c\u00e1c nh\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5. C\u00e1c n\u1ec1n t\u1ea3ng bu\u1ed9c ph\u1ea3i minh b\u1ea1ch h\u00f3a quy tr\u00ecnh thu th\u1eadp d\u1eef li\u1ec7u, d\u1eabn \u0111\u1ebfn nh\u1eefng xung \u0111\u1ed9t tr\u1ef1c ti\u1ebfp v\u1edbi th\u00f3i quen \u1ea9n danh ho\u1eb7c s\u1ef1 d\u1ec5 d\u00e3i tr\u01b0\u1edbc \u0111\u00e2y c\u1ee7a ng\u01b0\u1eddi d\u00f9ng.<\/p>\n

Trong khi \u0111\u00f3, th\u1ebf h\u1ec7 Gen Z v\u00e0 nh\u00f3m nh\u00e2n vi\u00ean v\u0103n ph\u00f2ng tr\u1ebb \u0111ang d\u1eabn d\u1eaft xu h\u01b0\u1edbng “di c\u01b0 s\u1ed1”. H\u1ecd kh\u00f4ng ng\u1ea7n ng\u1ea1i r\u1eddi b\u1ecf c\u00e1c n\u1ec1n t\u1ea3ng c\u0169 k\u1ef9, thi\u1ebfu t\u00f4n tr\u1ecdng quy\u1ec1n ri\u00eang t\u01b0 \u0111\u1ec3 t\u00ecm \u0111\u1ebfn c\u00e1c \u1ee9ng d\u1ee5ng qu\u1ed1c t\u1ebf ho\u1eb7c c\u00e1c gi\u1ea3i ph\u00e1p n\u1ed9i \u0111\u1ecba m\u1edbi c\u00f3 t\u00ednh n\u0103ng v\u01b0\u1ee3t tr\u1ed9i h\u01a1n v\u1ec1 l\u01b0u tr\u1eef v\u00e0 b\u1ea3o m\u1eadt.<\/p>\n

Th\u1ecb tr\u01b0\u1eddng \u1ee9ng d\u1ee5ng chat t\u1ea1i Vi\u1ec7t Nam hi\u1ec7n nay kh\u00f4ng c\u00f2n l\u00e0 cu\u1ed9c ch\u01a1i “\u0111\u1ed9c quy\u1ec1n” m\u00e0 \u0111ang ph\u00e2n h\u00f3a th\u00e0nh c\u00e1c nh\u00f3m r\u00f5 r\u1ec7t d\u1ef1a tr\u00ean m\u1ee5c \u0111\u00edch s\u1eed d\u1ee5ng, theo c\u00e1c d\u1eef li\u1ec7u t\u1ed5ng h\u1ee3p t\u1eeb Decision Lab , Datareportal , v\u00e0 c\u00e1c b\u00e1o c\u00e1o t\u1ea3i v\u1ec1 tr\u00ean App Store\/Google Play .<\/p>\n

Trong \u0111\u00f3, si\u00eau \u1ee9ng d\u1ee5ng \u201cqu\u1ed1c d\u00e2n\u201d Zalo v\u1eabn \u0111\u01b0\u1ee3c ghi nh\u1eadn l\u00e0 n\u1ec1n t\u1ea3ng d\u1eabn \u0111\u1ea7u, c\u00f3 78 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng th\u01b0\u1eddng xuy\u00ean, v\u1edbi tr\u1ea3i nghi\u1ec7m s\u1eed d\u1ee5ng th\u00e2n thi\u1ec7n, giao di\u1ec7n tr\u1ef1c quan, t\u00edch h\u1ee3p d\u1ecbch v\u1ee5 c\u00f4ng, ph\u00f9 h\u1ee3p v\u1edbi li\u00ean l\u1ea1c \u0111\u1eddi s\u1ed1ng, kinh doanh nh\u1ecf l\u1ebb.<\/p>\n

Facebook Messenger \u0111\u01b0\u1ee3c y\u00eau th\u00edch cho m\u1ee5c \u0111\u00edch k\u1ebft n\u1ed1i b\u1ea1n b\u00e8, gi\u1ea3i tr\u00ed, th\u01b0\u01a1ng m\u1ea1i s\u1ed1, x\u1ebfp th\u1ee9 hai, nh\u1edd s\u1ef1 \u0111\u1ed3ng b\u1ed9 v\u1edbi m\u1ea1ng x\u00e3 h\u1ed9i c\u00f9ng t\u00ean. Telegram n\u1ed5i ti\u1ebfng v\u1edbi c\u00e1c c\u00f4ng c\u1ee5 b\u1ea3o m\u1eadt, c\u00f3 x\u1ea5p x\u1ec9 11.84 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng. Ngo\u00e0i ra, c\u00e1c \u1ee9ng d\u1ee5ng quen m\u1eb7t nh\u01b0 Viber, WhatsApp c\u0169ng c\u00f3 nh\u1eefng t\u0103ng tr\u01b0\u1edfng \u0111\u1ed9t bi\u1ebfn cu\u1ed1i 2025.<\/p>\n

Lotus Chat – \u1ee9ng d\u1ee5ng chat m\u1edbi gia nh\u1eadp th\u1ecb tr\u01b0\u1eddng v\u1edbi c\u00e1c t\u00ednh n\u0103ng ph\u1ee5c v\u1ee5 c\u00f4ng vi\u1ec7c, b\u1ea3o m\u1eadt danh t\u00ednh, t\u00ednh n\u0103ng v\u0103n ph\u00f2ng chuy\u00ean s\u00e2u, c\u0169ng \u0111\u01b0\u1ee3c th\u00f4ng b\u00e1o c\u00f3 m\u1ee9c t\u0103ng tr\u01b0\u1edfng \u0111\u1ec1u \u0111\u1eb7n, \u0111\u1ea1t con s\u1ed1 2-3 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng.<\/p>\n

Zalo v\u00e0 cu\u1ed9c kh\u1ee7ng ho\u1ea3ng ni\u1ec1m tin<\/strong><\/p>\n

\"\"<\/p>\n

D\u00f9 v\u1eabn gi\u1eef ng\u00f4i v\u01b0\u01a1ng v\u1ec1 s\u1ed1 l\u01b0\u1ee3ng nh\u01b0ng Zalo ch\u01b0a bao ph\u1ee7 \u0111\u01b0\u1ee3c h\u1ebft to\u00e0n b\u1ed9 nhu c\u1ea7u c\u1ee7a \u0111\u1ed1i t\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng, c\u00f9ng v\u1edbi vi\u1ec7c li\u00ean t\u1ee5c g\u1eb7p ph\u1ea3i nh\u1eefng tranh c\u00e3i g\u1ea7n \u0111\u00e2y v\u1ec1 ch\u00ednh s\u00e1ch.<\/p>\n

Zalo l\u00e0 tr\u01b0\u1eddng h\u1ee3p \u0111i\u1ec3n h\u00ecnh c\u1ee7a m\u1ed9t s\u1ea3n ph\u1ea9m c\u00f4ng ngh\u1ec7 c\u00f3 l\u1ee3i th\u1ebf l\u1edbn l\u00e0 \u201cam hi\u1ec3u \u0111\u1ecba ph\u01b0\u01a1ng\u201d, khi\u1ebfn c\u00e1c \u1ee9ng d\u1ee5ng n\u01b0\u1edbc ngo\u00e0i kh\u00f4ng th\u1ec3 chen ch\u00e2n. D\u00f9 th\u01b0\u1eddng xuy\u00ean b\u1ecb gi\u1edbi c\u00f4ng ngh\u1ec7 ch\u00ea tr\u00e1ch v\u1ec1 ki\u1ebfn tr\u00fac l\u01b0u tr\u1eef v\u00e0 t\u00ednh n\u0103ng \u0111\u1ed3ng b\u1ed9 k\u00e9m, Zalo v\u1eabn l\u00e0 \u1ee9ng d\u1ee5ng “b\u1eaft bu\u1ed9c ph\u1ea3i c\u00f3” tr\u00ean \u0111i\u1ec7n tho\u1ea1i c\u1ee7a ng\u01b0\u1eddi Vi\u1ec7t.<\/p>\n

V\u01b0\u1ee3t qua gi\u1edbi h\u1ea1n c\u1ee7a m\u1ed9t \u1ee9ng d\u1ee5ng chat th\u00f4ng th\u01b0\u1eddng, s\u1ea3n ph\u1ea9m c\u1ee7a VNG c\u00f3 th\u1ec3 n\u00f3i \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t h\u1ea1 t\u1ea7ng ti\u1ec7n \u00edch. Ng\u01b0\u1eddi s\u1eed d\u1ee5ng Zalo kh\u00f4ng ch\u1ec9 li\u00ean l\u1ea1c m\u00e0 c\u00f2n nh\u1eadn th\u00f4ng b\u00e1o ti\u1ec1n \u0111i\u1ec7n, n\u01b0\u1edbc, l\u00e0m th\u1ee7 t\u1ee5c h\u00e0nh ch\u00ednh qua c\u00e1c Zalo Official Account (OA) c\u1ee7a c\u01a1 quan nh\u00e0 n\u01b0\u1edbc m\u1ed9t c\u00e1ch ti\u1ec7n l\u1ee3i, an to\u00e0n m\u00e0 kh\u00f4ng \u1ee9ng d\u1ee5ng n\u00e0o s\u00e1nh b\u1eb1ng.<\/p>\n

V\u1edbi 78 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng, g\u1ea7n nh\u01b0 to\u00e0n b\u1ed9 danh b\u1ea1 \u0111i\u1ec7n tho\u1ea1i c\u1ee7a m\u1ed9t ng\u01b0\u1eddi Vi\u1ec7t \u0111\u1ec1u c\u00f3 m\u1eb7t tr\u00ean Zalo. Kh\u1ea3 n\u0103ng g\u1eedi \u1ea3nh ch\u1ea5t l\u01b0\u1ee3ng HD (t\u1ed1t h\u01a1n Messenger trong nhi\u1ec1u n\u0103m) v\u00e0 t\u00ednh n\u0103ng g\u1ecdi video \u1ed5n \u0111\u1ecbnh tr\u00ean h\u1ea1 t\u1ea7ng m\u1ea1ng Vi\u1ec7t Nam \u0111\u00e3 gi\u00fap Zalo chinh ph\u1ee5c nh\u00f3m ng\u01b0\u1eddi d\u00f9ng l\u1edbn tu\u1ed5i v\u00e0 ph\u1ed5 th\u00f4ng.<\/p>\n

\u0110\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf, Zalo l\u00e0 k\u00eanh ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3 nh\u1ea5t. T\u1ef7 l\u1ec7 m\u1edf tin nh\u1eafn tr\u00ean Zalo \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 l\u00e0 cao h\u01a1n nhi\u1ec1u so v\u1edbi Email hay SMS, bi\u1ebfn n\u1ec1n t\u1ea3ng tr\u1edf th\u00e0nh c\u00f4ng c\u1ee5 marketing kh\u00f4ng th\u1ec3 thay th\u1ebf.<\/p>\n

Tuy nhi\u00ean, v\u1ecb th\u1ebf c\u1ee7a Zalo \u0111ang b\u1ecb \u0111e d\u1ecda nghi\u00eam tr\u1ecdng b\u1edfi ch\u00ednh nh\u1eefng ch\u00ednh s\u00e1ch qu\u1ea3n l\u00fd g\u1ea7n \u0111\u00e2y, th\u1eadm ch\u00ed \u0111\u1ed1i m\u1eb7t v\u1edbi l\u00e0n s\u00f3ng t\u1ea9y chay ch\u01b0a t\u1eebng c\u00f3.<\/p>\n

Tr\u01b0\u1edbc \u0111\u00f3, vi\u1ec7c l\u01b0u tr\u1eef d\u1eef li\u1ec7u \u0111\u00e3 l\u00e0 n\u1ed7i \u00e1m \u1ea3nh c\u1ee7a ng\u01b0\u1eddi d\u00f9ng Zalo, \u0111\u1eb7c bi\u1ec7t l\u00e0 d\u00e2n v\u0103n ph\u00f2ng. Do ki\u1ebfn tr\u00fac l\u01b0u tr\u1eef t\u1eadp trung v\u00e0o t\u1ed1i \u01b0u chi ph\u00ed server, Zalo t\u1ef1 \u0111\u1ed9ng x\u00f3a c\u00e1c file, h\u00ecnh \u1ea3nh v\u00e0 tin nh\u1eafn c\u0169 sau m\u1ed9t kho\u1ea3ng th\u1eddi gian ng\u1eafn n\u1ebfu ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng sao l\u01b0u th\u1ee7 c\u00f4ng. \u0110i\u1ec1u n\u00e0y khi\u1ebfn Zalo tr\u1edf th\u00e0nh m\u1ed9t c\u00f4ng c\u1ee5 l\u01b0u tr\u1eef c\u00f4ng vi\u1ec7c thi\u1ebfu tin c\u1eady.<\/p>\n

\u0110\u1ec3 tu\u00e2n th\u1ee7 Lu\u1eadt B\u1ea3o v\u1ec7 d\u1eef li\u1ec7u c\u00e1 nh\u00e2n v\u00e0 lo\u1ea1i b\u1ecf t\u00e0i kho\u1ea3n r\u00e1c, Zalo \u0111\u00e3 y\u00eau c\u1ea7u ng\u01b0\u1eddi d\u00f9ng x\u00e1c th\u1ef1c b\u1eb1ng khu\u00f4n m\u1eb7t v\u00e0 gi\u1ecdng n\u00f3i qua video call. \u0110i\u1ec1u kho\u1ea3n “\u0111\u1ed3ng \u00fd ho\u1eb7c b\u1ecb x\u00f3a t\u00e0i kho\u1ea3n sau 45 ng\u00e0y” b\u1ecb coi l\u00e0 h\u00e0nh \u0111\u1ed9ng “\u00e9p bu\u1ed9c”, g\u00e2y ph\u1eabn n\u1ed9 trong c\u1ed9ng \u0111\u1ed3ng.<\/p>\n

Ng\u01b0\u1eddi d\u00f9ng lo ng\u1ea1i d\u1eef li\u1ec7u nh\u1ea1y c\u1ea3m n\u00e0y c\u00f3 th\u1ec3 b\u1ecb l\u1ed9 l\u1ecdt v\u00e0 s\u1eed d\u1ee5ng cho m\u1ee5c \u0111\u00edch x\u1ea5u (nh\u01b0 Deepfake), d\u1eabn \u0111\u1ebfn vi\u1ec7c Zalo b\u1ecb \u0111\u00e1nh gi\u00e1 1 sao h\u00e0ng lo\u1ea1t v\u00e0 t\u1ee5t h\u1ea1ng tr\u00ean c\u00e1c kho \u1ee9ng d\u1ee5ng.<\/p>\n

Nh\u1eefng c\u00e1i t\u00ean c\u00f2n l\u1ea1i th\u1ebf n\u00e0o?<\/strong><\/p>\n

\"\"Trong l\u00fac Zalo kh\u1ed1n \u0111\u1ed1n, c\u00e1c \u1ee9ng d\u1ee5ng chat kh\u00e1c tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u00f3 th\u1ec3 h\u01b0\u1edfng l\u1ee3i m\u1ed9t ph\u1ea7n nh\u1ecf sau nhi\u1ec1u n\u0103m ch\u1eefng l\u1ea1i.<\/p>\n

Facebook Messenger v\u1eabn duy tr\u00ec v\u1ecb th\u1ebf v\u1eefng ch\u1eafc th\u1ee9 hai t\u1ea1i Vi\u1ec7t Nam, nh\u01b0ng ch\u01b0a th\u1ec3 thay th\u1ebf \u0111\u01b0\u1ee3c c\u00e1c m\u1ee5c \u0111\u00edch s\u1eed d\u1ee5ng c\u1ee5 th\u1ec3 m\u00e0 ng\u01b0\u1eddi Vi\u1ec7t h\u01b0\u1edbng t\u1edbi.<\/p>\n

Messenger th\u1eeba h\u01b0\u1edfng t\u1ec7p ng\u01b0\u1eddi d\u00f9ng kh\u1ed5ng l\u1ed3 t\u1eeb Facebook. \u0110\u00e2y l\u00e0 n\u01a1i di\u1ec5n ra c\u00e1c cu\u1ed9c h\u1ed9i tho\u1ea1i phi ch\u00ednh th\u1ee9c, t\u00e1n g\u1eabu, v\u00e0 k\u1ebft n\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi b\u1ea1n m\u1edbi quen qua m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n

Tuy nhi\u00ean, \u1ee9ng d\u1ee5ng n\u00e0y kh\u00f4ng \u0111\u01b0\u1ee3c tin d\u00f9ng trong c\u00f4ng vi\u1ec7c do t\u00ednh ch\u1ea5t “xao nh\u00e3ng”. Vi\u1ec7c tr\u1ed9n l\u1eabn gi\u1eefa tin nh\u1eafn c\u00f4ng vi\u1ec7c v\u00e0 tin nh\u1eafn spam b\u00e1n h\u00e0ng, c\u00f9ng v\u1edbi kh\u1ea3 n\u0103ng qu\u1ea3n l\u00fd file y\u1ebfu k\u00e9m (n\u00e9n \u1ea3nh\/video qu\u00e1 m\u1ee9c), khi\u1ebfn n\u1ec1n t\u1ea3ng kh\u00f3 l\u00f2ng thay th\u1ebf Zalo hay Telegram trong m\u00f4i tr\u01b0\u1eddng doanh nghi\u1ec7p.<\/p>\n

Telegram kh\u00f4ng c\u00f2n l\u00e0 \u1ee9ng d\u1ee5ng ng\u00e1ch m\u00e0 \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t th\u1ebf l\u1ef1c th\u1ef1c s\u1ef1 t\u1ea1i Vi\u1ec7t Nam, \u0111\u1eb7c bi\u1ec7t trong gi\u1edbi tri th\u1ee9c, c\u00f4ng ngh\u1ec7, t\u00e0i ch\u00ednh v\u00e0 gi\u1edbi tr\u1ebb (Gen Z).<\/p>\n

V\u1edbi g\u1ea7n 12 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng v\u00e0 v\u1ecb tr\u00ed th\u1ee9 7 to\u00e0n c\u1ea7u v\u1ec1 l\u01b0\u1ee3ng user, Vi\u1ec7t Nam l\u00e0 m\u1ed9t trong nh\u1eefng th\u1ecb tr\u01b0\u1eddng tr\u1ecdng \u0111i\u1ec3m c\u1ee7a Telegram. S\u1ef1 t\u0103ng tr\u01b0\u1edfng n\u00e0y m\u1ed9t ph\u1ea7n \u0111\u1ebfn t\u1eeb nhu c\u1ea7u “di c\u01b0” kh\u1ecfi s\u1ef1 ki\u1ec3m so\u00e1t v\u00e0 n\u1ed7i lo m\u1ea5t d\u1eef li\u1ec7u c\u1ee7a Zalo.<\/p>\n

Kh\u00e1c v\u1edbi Zalo, Telegram l\u01b0u tr\u1eef to\u00e0n b\u1ed9 l\u1ecbch s\u1eed tin nh\u1eafn v\u00e0 file (l\u00ean t\u1edbi 2GB\/file cho b\u1ea3n th\u01b0\u1eddng v\u00e0 4GB cho Premium) tr\u00ean \u0111\u00e1m m\u00e2y v\u0129nh vi\u1ec5n. Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 \u0111\u0103ng nh\u1eadp tr\u00ean nhi\u1ec1u thi\u1ebft b\u1ecb c\u00f9ng l\u00fac m\u00e0 kh\u00f4ng m\u1ea5t d\u1eef li\u1ec7u, \u0111\u1ed3ng b\u1ed9 ho\u00e0n h\u1ea3o.<\/p>\n

T\u00ednh n\u0103ng “Secret Chat” (m\u00e3 h\u00f3a \u0111\u1ea7u cu\u1ed1i), t\u1ef1 h\u1ee7y tin nh\u1eafn, v\u00e0 kh\u1ea3 n\u0103ng \u1ea9n s\u1ed1 \u0111i\u1ec7n tho\u1ea1i gi\u00fap Telegram tr\u1edf th\u00e0nh l\u1ef1a ch\u1ecdn h\u00e0ng \u0111\u1ea7u cho c\u00e1c cu\u1ed9c trao \u0111\u1ed5i nh\u1ea1y c\u1ea3m ho\u1eb7c \u0111\u00f2i h\u1ecfi t\u00ednh b\u1ea3o m\u1eadt cao.<\/p>\n

Kh\u1ea3 n\u0103ng t\u00edch h\u1ee3p Bot, API m\u1ea1nh m\u1ebd gi\u00fap c\u00e1c doanh nghi\u1ec7p IT t\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh l\u00e0m vi\u1ec7c (DevOps, th\u00f4ng b\u00e1o h\u1ec7 th\u1ed1ng) ngay tr\u00ean Telegram, \u0111i\u1ec1u m\u00e0 Zalo hay Messenger ch\u01b0a l\u00e0m \u0111\u01b0\u1ee3c.<\/p>\n

V\u1edbi hi\u1ec7u \u1ee9ng \u201ctho\u00e1t ly Zalo\u201d v\u00e0o th\u1eddi \u0111i\u1ec3m cu\u1ed1i 2025, WhatsApp v\u00e0 Viber b\u1ea5t ng\u1edd v\u01b0\u01a1n l\u00ean Top 1 v\u00e0 Top 2 b\u1ea3ng x\u1ebfp h\u1ea1ng t\u1ea3i v\u1ec1 tr\u00ean iOS sau nhi\u1ec1u n\u0103m ch\u1ea5p ch\u1edbi.<\/p>\n

Ng\u01b0\u1eddi d\u00f9ng Vi\u1ec7t t\u1ea3i WhatsApp v\u00e0 Viber nh\u01b0 m\u1ed9t “k\u1ebf ho\u1ea1ch B”. Khi ni\u1ec1m tin v\u00e0o Zalo s\u1ee5t gi\u1ea3m, h\u1ecd c\u1ea7n m\u1ed9t k\u00eanh li\u00ean l\u1ea1c an to\u00e0n, \u1ed5n \u0111\u1ecbnh. WhatsApp, v\u1edbi s\u1ef1 b\u1ea3o tr\u1ee3 c\u1ee7a Meta v\u00e0 t\u00ednh n\u0103ng m\u00e3 h\u00f3a m\u1eb7c \u0111\u1ecbnh, \u0111\u01b0\u1ee3c xem l\u00e0 “b\u1ebfn \u0111\u1ed7” an to\u00e0n v\u1ec1 m\u1eb7t d\u1eef li\u1ec7u.<\/p>\n

Lotus Chat gi\u1edd \u1edf \u0111\u00e2u?<\/strong><\/p>\n

\"\"<\/p>\n

Gi\u1eefa l\u00fac th\u1ecb tr\u01b0\u1eddng \u0111ang x\u00e1o tr\u1ed9n, s\u1ef1 xu\u1ea5t hi\u1ec7n c\u1ee7a Lotus Chat (s\u1ea3n ph\u1ea9m c\u1ee7a VCCorp) mang \u0111\u1ebfn m\u1ed9t l\u00e0n gi\u00f3 m\u1edbi v\u1edbi th\u00f4ng \u0111i\u1ec7p “\u1ee8ng d\u1ee5ng chat b\u1ea3o m\u1eadt cho ng\u01b0\u1eddi Vi\u1ec7t”.<\/p>\n

Lotus Chat kh\u00f4ng c\u1ed1 g\u1eafng sao ch\u00e9p Zalo hay Telegram, m\u00e0 t\u1eadp trung gi\u1ea3i quy\u1ebft ch\u00ednh x\u00e1c nh\u1eefng g\u00ec ng\u01b0\u1eddi d\u00f9ng Vi\u1ec7t \u0111ang b\u1ee9c x\u00fac nh\u1ea5t \u1edf c\u00e1c n\u1ec1n t\u1ea3ng hi\u1ec7n c\u00f3.<\/p>\n

Ch\u1ed1ng m\u1ea5t d\u1eef li\u1ec7u l\u00e0 “\u00e1t ch\u1ee7 b\u00e0i” c\u1ee7a Lotus Chat. Nh\u1eadn th\u1ea5y \u0111i\u1ec3m y\u1ebfu l\u1edbn nh\u1ea5t c\u1ee7a Zalo l\u00e0 t\u1ef1 \u0111\u1ed9ng x\u00f3a file, Lotus Chat cam k\u1ebft l\u01b0u tr\u1eef file v\u00e0 l\u1ecbch s\u1eed chat kh\u00f4ng gi\u1edbi h\u1ea1n th\u1eddi gian. V\u1edbi kh\u1ea3 n\u0103ng g\u1eedi file l\u00ean t\u1edbi 1GB v\u00e0 l\u01b0u tr\u1eef tr\u00ean h\u1ea1 t\u1ea7ng Cloud, \u1ee9ng d\u1ee5ng n\u00e0y \u0111\u00e1nh tr\u00fang nhu c\u1ea7u c\u1ee7a d\u00e2n v\u0103n ph\u00f2ng.<\/p>\n

Trong khi c\u00e1c \u1ee9ng d\u1ee5ng kh\u00e1c \u00e9p ng\u01b0\u1eddi d\u00f9ng l\u1ed9 danh t\u00ednh th\u1eadt, Lotus Chat \u0111i ng\u01b0\u1ee3c l\u1ea1i b\u1eb1ng t\u00ednh n\u0103ng “B\u00ed danh”. Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 t\u1ea1o c\u00e1c h\u1ed3 s\u01a1 kh\u00e1c nhau \u0111\u1ec3 tham gia c\u00e1c nh\u00f3m c\u1ed9ng \u0111\u1ed3ng m\u00e0 kh\u00f4ng l\u1ed9 s\u1ed1 \u0111i\u1ec7n tho\u1ea1i hay th\u00f4ng tin c\u00e1 nh\u00e2n. \u0110\u00e2y l\u00e0 t\u00ednh n\u0103ng c\u1ef1c k\u1ef3 h\u1ea5p d\u1eabn trong k\u1ef7 nguy\u00ean m\u00e0 quy\u1ec1n ri\u00eang t\u01b0 b\u1ecb x\u00e2m ph\u1ea1m nghi\u00eam tr\u1ecdng.<\/p>\n

Tr\u1ee3 l\u00fd Lota nh\u1eafc l\u1ecbch \u00c2m, ng\u00e0y gi\u1ed7, l\u1ec5 T\u1ebft… l\u00e0 nh\u1eefng t\u00ednh n\u0103ng nh\u1ecf nh\u01b0ng tinh t\u1ebf, cho th\u1ea5y s\u1ef1 th\u1ea5u hi\u1ec3u v\u0103n h\u00f3a s\u00e2u s\u1eafc m\u00e0 c\u00e1c \u1ee9ng d\u1ee5ng ngo\u1ea1i kh\u00f4ng th\u1ec3 c\u00f3.<\/p>\n

C\u00e1c t\u00ednh n\u0103ng nh\u01b0 “H\u1ed9p l\u01b0u tr\u1eef”, ghi \u00e2m cu\u1ed9c g\u1ecdi, v\u00e0 qu\u1ea3n l\u00fd nh\u00f3m chat (convo) \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf t\u1ed1i \u01b0u cho m\u00f4i tr\u01b0\u1eddng c\u00f4ng s\u1edf, \u0111\u1ecbnh v\u1ecb Lotus Chat l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 l\u00e0m vi\u1ec7c thay v\u00ec ch\u1ec9 l\u00e0 t\u00e1n g\u1eabu.<\/p>\n

D\u1eef li\u1ec7u cho th\u1ea5y Lotus Chat \u0111\u00e3 c\u00f3 nh\u1eefng b\u01b0\u1edbc ti\u1ebfn \u0111\u00e1ng k\u1ec3: \u0111\u1ea1t 2-3 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng, t\u1eebng c\u00f3 th\u1eddi \u0111i\u1ec3m l\u1ecdt Top 3 App Store v\u00e0o th\u00e1ng 5\/2025, v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u ph\u1ea3n h\u1ed3i t\u00edch c\u1ef1c v\u1ec1 t\u00ednh n\u0103ng g\u1eedi file.<\/p>\n

Tuy nhi\u00ean, \u1ee9ng d\u1ee5ng c\u0169ng c\u00f2n nhi\u1ec1u vi\u1ec7c ph\u1ea3i l\u00e0m n\u1ebfu mu\u1ed1n t\u00ecm ki\u1ebfm th\u00eam th\u1ecb ph\u1ea7n \u1edf Vi\u1ec7t Nam v\u1ed1n \u0111\u00e3 \u0111\u1ecbnh h\u00ecnh v\u1eefng ch\u1eafc v\u00e0 kh\u00f3 lay chuy\u1ec3n.<\/p>\n

Ng\u01b0\u1eddi d\u00f9ng v\u1eabn ph\u1ea3n \u00e1nh v\u1ec1 vi\u1ec7c \u1ee9ng d\u1ee5ng ho\u1ea1t \u0111\u1ed9ng ch\u01b0a m\u01b0\u1ee3t m\u00e0, l\u1ed7i \u0111\u0103ng nh\u1eadp QR code, v\u00e0 tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng ch\u01b0a th\u1ef1c s\u1ef1 t\u1ed1i gi\u1ea3n.<\/p>\n

Zalo m\u1ea5t 10 n\u0103m \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ea1ng l\u01b0\u1edbi 78 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng. Lotus Chat kh\u00f3 c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c con s\u1ed1 n\u00e0y trong ng\u00e0y m\u1ed9t ng\u00e0y hai. Kh\u1ea3 n\u0103ng cao nh\u1ea5t l\u00e0 Lotus Chat s\u1ebd tr\u1edf th\u00e0nh \u1ee9ng d\u1ee5ng th\u1ee9 2 \u2013 chuy\u00ean d\u00f9ng cho c\u00f4ng vi\u1ec7c v\u00e0 l\u01b0u tr\u1eef quan tr\u1ecdng, thay th\u1ebf vai tr\u00f2 c\u1ee7a Skype hay Telegram \u0111\u1ed1i v\u1edbi nh\u00f3m ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng r\u00e0nh c\u00f4ng ngh\u1ec7.<\/p>\n

V\u1edbi nh\u1eefng bi\u1ebfn \u0111\u1ed9ng th\u1eddi gian qua, Zalo d\u00f9 b\u1ecb \u1ea3nh h\u01b0\u1edfng nh\u01b0ng s\u1ebd kh\u00f3 b\u1ecb x\u00f4 \u0111\u1ed5, nh\u1edd v\u00e0o l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng qu\u00e1 l\u1edbn c\u00f9ng h\u1ec7 sinh th\u00e1i v\u1eefng ch\u1eafc, \u0103n s\u00e2u v\u00e0o th\u00f3i quen c\u1ee7a ng\u01b0\u1eddi Vi\u1ec7t.<\/p>\n

Nh\u01b0ng \u0111\u1ed5i l\u1ea1i, m\u1ed9t xu th\u1ebf m\u1edbi c\u00f3 th\u1ec3 ra \u0111\u1eddi.<\/p>\n

Ng\u01b0\u1eddi d\u00f9ng Vi\u1ec7t s\u1ebd kh\u00f4ng c\u00f2n d\u00f9ng m\u1ed9t \u1ee9ng d\u1ee5ng chat cho m\u1ecdi th\u1ee9. Xu h\u01b0\u1edbng t\u00e1ch r\u1eddi s\u1ebd di\u1ec5n ra m\u1ea1nh m\u1ebd. V\u00ed d\u1ee5 nh\u01b0 Zalo: Gi\u1eef vai tr\u00f2 li\u00ean l\u1ea1c v\u1edbi gia \u0111\u00ecnh, ng\u01b0\u1eddi l\u1edbn tu\u1ed5i v\u00e0 c\u00e1c d\u1ecbch v\u1ee5 c\u00f4ng thi\u1ebft y\u1ebfu. Telegram\/Lotus Chat: Tr\u1edf th\u00e0nh kh\u00f4ng gian l\u00e0m vi\u1ec7c ch\u00ednh, n\u01a1i l\u01b0u tr\u1eef d\u1eef li\u1ec7u v\u00e0 trao \u0111\u1ed5i th\u00f4ng tin nh\u1ea1y c\u1ea3m. Messenger\/TikTok: Kh\u00f4ng gian gi\u1ea3i tr\u00ed v\u00e0 k\u1ebft n\u1ed1i x\u00e3 h\u1ed9i thu\u1ea7n t\u00fay.<\/p>\n

N\u0103m 2026 s\u1ebd l\u00e0 n\u0103m c\u1ee7a nh\u1eadn th\u1ee9c v\u1ec1 quy\u1ec1n ri\u00eang t\u01b0. Ng\u01b0\u1eddi d\u00f9ng s\u1eb5n s\u00e0ng tr\u1ea3 ti\u1ec1n ho\u1eb7c ch\u1ea5p nh\u1eadn b\u1ea5t ti\u1ec7n (c\u00e0i th\u00eam app m\u1edbi) \u0111\u1ec3 b\u1ea3o v\u1ec7 d\u1eef li\u1ec7u c\u1ee7a m\u00ecnh. C\u00e1c \u1ee9ng d\u1ee5ng t\u00f4n tr\u1ecdng quy\u1ec1n ri\u00eang t\u01b0 v\u00e0 c\u00f3 m\u00e3 h\u00f3a m\u1ea1nh c\u00f9ng v\u1edbi \u0111\u00f3n tr\u01b0\u1edbc l\u00e0n s\u00f3ng AI, s\u1ebd th\u1eafng th\u1ebf.<\/p>\n

Zalo \u0111\u00e3 \u0111i tr\u01b0\u1edbc v\u1edbi AI Kiki. Messenger c\u00f3 Meta AI. Lotus Chat c\u00f3 tr\u1ee3 l\u00fd Lota. Trong t\u01b0\u01a1ng lai g\u1ea7n, \u1ee9ng d\u1ee5ng n\u00e0o t\u00edch h\u1ee3p AI h\u1ed7 tr\u1ee3 ng\u01b0\u1eddi d\u00f9ng “t\u00f3m t\u1eaft tin nh\u1eafn nh\u00f3m”, “t\u1ef1 \u0111\u1ed9ng \u0111\u1eb7t l\u1ecbch h\u1eb9n”, hay “so\u1ea1n th\u1ea3o v\u0103n b\u1ea3n” t\u1ed1t h\u01a1n b\u1eb1ng ti\u1ebfng Vi\u1ec7t s\u1ebd gi\u00e0nh l\u1ee3i th\u1ebf l\u1edbn trong nh\u00f3m ng\u01b0\u1eddi d\u00f9ng v\u0103n ph\u00f2ng b\u1eadn r\u1ed9n.<\/p>\n

T\u01b0\u01a1ng lai c\u1ee7a th\u1ecb tr\u01b0\u1eddng chat Vi\u1ec7t Nam s\u1ebd l\u00e0 m\u1ed9t b\u1ee9c tranh \u0111a c\u1ef1c, n\u01a1i c\u00e1c \u1ee9ng d\u1ee5ng n\u1ed9i \u0111\u1ecba v\u00e0 qu\u1ed1c t\u1ebf c\u00f9ng t\u1ed3n t\u1ea1i, c\u1ea1nh tranh v\u00e0 th\u00fac \u0111\u1ea9y nhau ph\u00e1t tri\u1ec3n v\u00ec l\u1ee3i \u00edch c\u1ee7a ng\u01b0\u1eddi d\u00f9ng cu\u1ed1i.<\/p>\n","protected":false},"excerpt":{"rendered":"

V\u00ec sao \u1ee9ng d\u1ee5ng chat Vi\u1ec7t Nam ph\u00e2n m\u1ea3nh? Trong th\u1eadp k\u1ef7 qua, Vi\u1ec7t Nam \u0111\u00e3 ch\u1ee9ng ki\u1ebfn s\u1ef1 b\u00f9ng n\u1ed5 m\u1ea1nh m\u1ebd c\u1ee7a n\u1ec1n kinh t\u1ebf s\u1ed1, v\u1edbi h\u1ea1 t\u1ea7ng internet ph\u00e1t tri\u1ec3n v\u01b0\u1ee3t b\u1eadc v\u00e0 t\u1ef7 l\u1ec7 ng\u01b0\u1eddi d\u00e2n s\u1edf h\u1eefu thi\u1ebft b\u1ecb di \u0111\u1ed9ng th\u00f4ng minh thu\u1ed9c nh\u00f3m cao trong khu v\u1ef1c. […]<\/p>\n","protected":false},"author":2,"featured_media":3349,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[1181,1180,1179,1178],"class_list":["post-3348","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-phong-cach","tag-lien-lac","tag-nhan-tin","tag-ung-dung","tag-zalo"],"yoast_head":"\nB\u1ecb t\u1ea9y chay ch\u01b0a t\u1eebng c\u00f3, WhatsApp, Viber th\u00ec th\u1eeba th\u1eafng x\u00f4ng l\u00ean: Zalo li\u1ec7u c\u00f3 l\u00e2m v\u00e0o c\u1ea3nh "h\u1ebft th\u1eddi"? - CEO Brand<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ceobrand.vn\/index.php\/2026\/01\/07\/bi-tay-chay-chua-tung-co-whatsapp-viber-thi-thua-thang-xong-len-zalo-lieu-co-lam-vao-canh-het-thoi\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"B\u1ecb t\u1ea9y chay ch\u01b0a t\u1eebng c\u00f3, WhatsApp, Viber th\u00ec th\u1eeba th\u1eafng x\u00f4ng l\u00ean: Zalo li\u1ec7u c\u00f3 l\u00e2m v\u00e0o c\u1ea3nh "h\u1ebft th\u1eddi"? - CEO Brand\" \/>\n<meta property=\"og:description\" content=\"V\u00ec sao \u1ee9ng d\u1ee5ng chat Vi\u1ec7t Nam ph\u00e2n m\u1ea3nh? 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