{"id":1295,"date":"2024-07-17T21:17:04","date_gmt":"2024-07-17T14:17:04","guid":{"rendered":"https:\/\/ceobrand.vn\/?p=1295"},"modified":"2024-07-17T21:17:04","modified_gmt":"2024-07-17T14:17:04","slug":"mazda-giam-hai-bac-top-thuong-hieu-ban-chay-nhat-nua-dau-2024","status":"publish","type":"post","link":"https:\/\/ceobrand.vn\/index.php\/2024\/07\/17\/mazda-giam-hai-bac-top-thuong-hieu-ban-chay-nhat-nua-dau-2024\/","title":{"rendered":"Mazda gi\u1ea3m hai b\u1eadc top th\u01b0\u01a1ng hi\u1ec7u b\u00e1n ch\u1ea1y nh\u1ea5t n\u1eeda \u0111\u1ea7u 2024"},"content":{"rendered":"

Mazda trong n\u1eeda \u0111\u1ea7u 2024 r\u1edbt xu\u1ed1ng h\u1ea1ng 7 v\u1edbi 12.679 xe b\u00e1n ra t\u1ea1i Vi\u1ec7t Nam, gi\u1ea3m 2 h\u1ea1ng so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m tr\u01b0\u1edbc.<\/p>\n

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Trong 6 th\u00e1ng \u0111\u1ea7u n\u0103m, Mazda Vi\u1ec7t Nam b\u00e1n 12.679 xe, gi\u1ea3m 10% so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m tr\u01b0\u1edbc l\u00e0 14.089 xe, \u0111\u1ee9ng th\u1ee9 7 th\u1ecb tr\u01b0\u1eddng. N\u1eeda \u0111\u1ea7u 2023 c\u0169ng nh\u01b0 k\u1ebft th\u00fac n\u0103m ngo\u00e1i, Mazda \u0111\u1ec1u y\u00ean v\u1ecb th\u1ee9 5.<\/p>\n

Mazda kh\u00f4ng ph\u1ea3i l\u00e0 th\u01b0\u01a1ng hi\u1ec7u c\u00f3 doanh s\u1ed1 gi\u1ea3m m\u1ea1nh nh\u1ea5t trong n\u1eeda \u0111\u1ea7u 2024. Bi\u00ean \u0111\u1ed9 gi\u1ea3m c\u1ee7a Mazda ch\u1ec9 l\u00e0 10% trong khi \u0111\u00f3 m\u1ee9c bi\u00ean \u0111\u1ed9 gi\u1ea3m nhi\u1ec1u nh\u1ea5t n\u1eb1m \u1edf nh\u1eefng v\u1ecb tr\u00ed top \u0111\u1ea7u. V\u00ed d\u1ee5, Toyota gi\u1ea3m 16%, Hyundai gi\u1ea3m 16,6%, Kia gi\u1ea3m 18,8%.<\/p>\n

Trong 2024, Mazda v\u1eabn c\u00f3 8 m\u1eabu xe, nh\u01b0ng b\u00e1n h\u00e0ng d\u1ef1a ch\u1ee7 y\u1ebfu v\u00e0o CX-5. M\u1eabu crossover c\u1ee1 C \u0111\u00f3ng g\u00f3p t\u1edbi 42% doanh s\u1ed1 cho th\u01b0\u01a1ng hi\u1ec7u Nh\u1eadt, 7 m\u1eabu c\u00f2n l\u1ea1i chia nhau 58%.<\/p>\n

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C\u1ee5 th\u1ec3, h\u1ebft 6 th\u00e1ng, c\u00f3 5.270 chi\u1ebfc CX-5 \u0111\u1ebfn tay kh\u00e1ch h\u00e0ng, gi\u1ea3m nh\u1eb9 so v\u1edbi con s\u1ed1 5.423 xe v\u00e0o n\u0103m tr\u01b0\u1edbc. CX-5 c\u0169ng l\u00e0 m\u1eabu xe duy nh\u1ea5t c\u1ee7a Mazda l\u1ecdt top 10 trong 2 n\u0103m qua. Tr\u01b0\u1edbc \u0111\u00e2y, Mazda c\u00f3 th\u00eam Mazda3, nh\u01b0ng l\u00e0n s\u00f3ng xe g\u1ea7m cao \u0111\u00e3 khi\u1ebfn Mazda3 c\u0169ng nh\u01b0 c\u00e1c m\u1eabu sedan c\u1ee1 C kh\u00f4ng c\u00f2n ch\u1ed7 \u0111\u1ee9ng trong top 10.<\/p>\n

“\u00c1t ch\u1ee7 b\u00e0i” CX-5 duy tr\u00ec ng\u00f4i v\u1ecb b\u00e1n ch\u1ea1y nh\u1ea5t trong ph\u00e2n kh\u00fac xe g\u1ea7m cao c\u1ee1 C trong nhi\u1ec1u n\u0103m qua. CX-5 h\u1ed9i t\u1ee5 \u0111\u1ea7y \u0111\u1ee7 nh\u1eefng y\u00eau c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ed1i v\u1edbi m\u1ed9t m\u1eabu xe g\u1ea7m cao, thi\u00ean h\u01b0\u1edbng ph\u1ee5c v\u1ee5 cho gia \u0111\u00ecnh, nh\u01b0 gi\u00e1 c\u1ea3 v\u1eeba ph\u1ea3i, thi\u1ebft k\u1ebf n\u1ecbnh m\u1eaft, ph\u00f9 h\u1ee3p nhi\u1ec1u kh\u00e1ch h\u00e0ng, trang b\u1ecb \u0111\u1ea7y \u0111\u1ee7 c\u00e1c t\u00ednh n\u0103ng an to\u00e0n.<\/p>\n

V\u00e0o n\u1eeda cu\u1ed1i 2023, Thaco \u0111\u00e3 ra m\u1eaft b\u1ea3n n\u00e2ng c\u1ea5p nh\u1eb9 c\u1ee7a CX-5, tinh ch\u1ec9nh v\u1ec1 ngo\u1ea1i h\u00ecnh, th\u00eam t\u00ednh n\u0103ng an to\u00e0n. CX-5 l\u00e0 m\u1eabu xe Mazda duy nh\u1ea5t \u0111\u01b0\u1ee3c Thaco ra m\u1eaft b\u1ea3n n\u00e2ng c\u1ea5p trong 2023.<\/p>\n

\u1ede ph\u1ea7n c\u00f2n l\u1ea1i c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u,\u00a0Mazda2\u00a0v\u00e0\u00a0Mazda3\u00a0c\u00f3 doanh s\u1ed1 g\u1ea7n t\u01b0\u01a1ng \u0111\u01b0\u01a1ng nhau l\u00e0 tr\u00ean 2.000 xe, trong \u0111\u00f3 Mazda2 gi\u1ea3m, Mazda3 t\u0103ng so v\u1edbi n\u1eeda \u0111\u1ea7u 2023. C\u1ea3 hai \u0111\u00f3ng g\u00f3p 35% doanh s\u1ed1 cho Mazda, t\u0103ng nh\u1eb9 so v\u1edbi m\u1ee9c 33% v\u00e0o c\u00f9ng k\u1ef3 n\u0103m ngo\u00e1i.<\/p>\n

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Nh\u00ecn chung, Mazda3 v\u1eabn l\u00e0 l\u1ef1a ch\u1ecdn an to\u00e0n cho nh\u1eefng kh\u00e1ch h\u00e0ng \u0111ang l\u1ef1a ch\u1ecdn sedan c\u1ee1 v\u1eeba. Mazda3 c\u00f9ng v\u1edbi\u00a0Kia K3\u00a0c\u0169ng do Thaco l\u1eafp r\u00e1p l\u00e0 sedan c\u1ee1 C b\u00e1n ch\u1ea1y t\u1eeb 2023 \u0111\u1ebfn nay. \u0110i\u1ec1u n\u00e0y tr\u00e1i ng\u01b0\u1ee3c v\u1edbi Mazda2 \u1edf ph\u00e2n kh\u00fac sedan c\u1ee1 B, m\u1eabu xe n\u00e0y h\u1ea7u nh\u01b0 lu\u00f4n n\u1eb1m \u1edf c\u00e1c v\u1ecb tr\u00ed gi\u1eefa b\u1ea3ng, \u0111\u00e2y l\u00e0 m\u1eabu xe nh\u1eadp kh\u1ea9u, do \u0111\u00f3 kh\u00f4ng \u0111\u01b0\u1ee3c h\u01b0\u1edfng \u01b0u \u0111\u00e3i v\u1ec1 l\u1ec7 ph\u00ed tr\u01b0\u1edbc b\u1ea1 trong nh\u1eefng n\u0103m qua.<\/p>\n

Crossover\u00a0CX-8\u00a0v\u00e0\u00a0CX-3\u00a0x\u1ebfp h\u1ea1ng 4 v\u00e0 5, doanh s\u1ed1 g\u1ea7n nh\u01b0 t\u01b0\u01a1ng \u0111\u01b0\u01a1ng nhau l\u00e0 h\u01a1n 1.000 chi\u1ebfc trong 6 th\u00e1ng \u0111\u1ea7u n\u0103m. Trong khi CX-8 gi\u1ea3m nh\u1eb9 th\u00ec CX-3 t\u0103ng nh\u1eb9.<\/p>\n

CX-8 thu\u1ed9c ph\u00e2n kh\u00fac g\u1ea7m cao c\u1ee1 D. \u1ede ph\u00e2n kh\u00fac n\u00e0y, m\u1eabu crossover c\u1ee7a Mazda \u1ed5n \u0111\u1ecbnh \u1edf v\u1ecb tr\u00ed gi\u1eefa, \u0111\u00e2y l\u00e0 “s\u00e2n ch\u01a1i ch\u00ednh” c\u1ee7a\u00a0Ford Everest\u00a0v\u00e0\u00a0Hyundai Santa Fe.<\/p>\n

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CX-5 t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam. \u1ea2nh:\u00a0Mazda Tr\u01b0\u1eddng H\u1ea3i<\/em><\/p>\n<\/figcaption><\/figure>\n

Cu\u1ed1i c\u00f9ng, crossover\u00a0CX-30\u00a0v\u00e0 sedan\u00a0Mazda6\u00a0l\u00e0 hai m\u1eabu xe \u00edt kh\u00e1ch nh\u1ea5t trong n\u1eeda \u0111\u1ea7u 2024. CX-30 ch\u1ec9 b\u00e1n ra 670 chi\u1ebfc, c\u00f2n Mazda6 l\u00e0 237 chi\u1ebfc. B\u00e1n t\u1ea3i\u00a0BT-50\u00a0ghi nh\u1eadn m\u1ee9c doanh s\u1ed1 5 chi\u1ebfc v\u00e0o th\u00e1ng 1, nh\u1eefng th\u00e1ng sau kh\u00f4ng b\u00e1n \u0111\u01b0\u1ee3c xe n\u00e0o, v\u00e0 Thaco \u0111\u00e3 d\u1eebng b\u00e1n m\u1eabu xe n\u00e0y.<\/p>\n

CX-3 v\u00e0 CX-30 \u0111\u01b0\u1ee3c nh\u1eadp kh\u1ea9u nguy\u00ean chi\u1ebfc. Th\u1ecb tr\u01b0\u1eddng \u1edf ph\u00e2n kh\u00fac n\u00e0y ch\u1eadt ch\u1ed9i v\u1edbi nhi\u1ec1u \u0111\u1ed1i th\u1ee7 \u0111\u1ebfn t\u1eeb H\u00e0n, Nh\u1eadt, v\u00e0 \u0111\u01b0\u1ee3c c\u00e1c h\u00e3ng \u01b0u ti\u00ean ra m\u1eaft s\u1ea3n ph\u1ea9m m\u1edbi ho\u1eb7c c\u1eadp nh\u1eadt phi\u00ean b\u1ea3n m\u1edbi. CX-3 v\u00e0 CX-30 ra m\u1eaft l\u1ea7n \u0111\u1ea7u v\u00e0o 2021, do \u0111\u00f3 kh\u00f4ng c\u00f3 nhi\u1ec1u l\u1ee3i th\u1ebf v\u1ec1 trang b\u1ecb c\u0169ng nh\u01b0 ngo\u1ea1i h\u00ecnh so v\u1edbi c\u00e1c m\u1eabu xe m\u1edbi xu\u1ea5t hi\u1ec7n, nh\u01b0\u00a0Mitsubishi Xforce,\u00a0Toyota Corolla Cross\u00a0hay\u00a0Hyundai Creta, v\u1ed1n l\u00e0 nh\u1eefng c\u00e1i t\u00ean nhi\u1ec1u l\u1ea7n \u0111\u1ee9ng \u0111\u1ea7u b\u1ea3ng x\u1ebfp h\u1ea1ng crossover c\u1ee1 nh\u1ecf.<\/p>\n

Sedan c\u1ee1 D Mazda6 kh\u00f4ng th\u1ec3 c\u1ea1nh tranh v\u1edbi \u0111\u1ed1i th\u1ee7\u00a0Toyota Camry. B\u00ean c\u1ea1nh \u0111\u00f3, doanh s\u1ed1 gi\u1ea3m m\u1ea1nh qua t\u1eebng n\u0103m c\u1ee7a Mazda6 n\u00f3i ri\u00eang v\u00e0 sedan c\u1ee1 D n\u00f3i chung \u0111\u00e3 cho th\u1ea5y s\u1ef1 chuy\u1ec3n d\u1ecbch th\u1ecb hi\u1ebfu kh\u00e1ch h\u00e0ng, v\u1edbi s\u1ef1 tho\u00e1i tr\u00e0o c\u1ee7a c\u00e1c xe sedan, thay v\u00e0o \u0111\u00f3 l\u00e0 c\u00e1c m\u1eabu xe g\u1ea7m cao gi\u00e1 r\u1ebb \u0111\u1ebfn trung b\u00ecnh.<\/p>\n

Theo VnEpress<\/p>\n<\/article>\n","protected":false},"excerpt":{"rendered":"

Mazda trong n\u1eeda \u0111\u1ea7u 2024 r\u1edbt xu\u1ed1ng h\u1ea1ng 7 v\u1edbi 12.679 xe b\u00e1n ra t\u1ea1i Vi\u1ec7t Nam, gi\u1ea3m 2 h\u1ea1ng so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m tr\u01b0\u1edbc. Trong 6 th\u00e1ng \u0111\u1ea7u n\u0103m, Mazda Vi\u1ec7t Nam b\u00e1n 12.679 xe, gi\u1ea3m 10% so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m tr\u01b0\u1edbc l\u00e0 14.089 xe, \u0111\u1ee9ng th\u1ee9 7 th\u1ecb tr\u01b0\u1eddng. N\u1eeda \u0111\u1ea7u […]<\/p>\n","protected":false},"author":2,"featured_media":1296,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[514,513],"class_list":["post-1295","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-xe-360","tag-cx-5","tag-mazda"],"yoast_head":"\nMazda gi\u1ea3m hai b\u1eadc top th\u01b0\u01a1ng hi\u1ec7u b\u00e1n ch\u1ea1y nh\u1ea5t n\u1eeda \u0111\u1ea7u 2024 - CEO Brand<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ceobrand.vn\/index.php\/2024\/07\/17\/mazda-giam-hai-bac-top-thuong-hieu-ban-chay-nhat-nua-dau-2024\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mazda gi\u1ea3m hai b\u1eadc top th\u01b0\u01a1ng hi\u1ec7u b\u00e1n ch\u1ea1y nh\u1ea5t n\u1eeda \u0111\u1ea7u 2024 - CEO Brand\" \/>\n<meta property=\"og:description\" content=\"Mazda trong n\u1eeda \u0111\u1ea7u 2024 r\u1edbt xu\u1ed1ng h\u1ea1ng 7 v\u1edbi 12.679 xe b\u00e1n ra t\u1ea1i Vi\u1ec7t Nam, gi\u1ea3m 2 h\u1ea1ng so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m tr\u01b0\u1edbc. 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